Yeezy:
Objective Statement:
Yeezy Brand creates unique sneakers that increase comfort and streetwear for people.
Target Audience:
Most YZY Brand consumers consist of young kids - young adults. It would be nice if YZY Brand could reach the hands of people from the mid 20s and above.
Rational:
OOH (Out Of Home) would be a great way to advertise YZY Brand since it would allow the Brand to be exposed on a surface other than social media. Most People above a certain age group don’t use Social media as often as other age group
Call To Action :
Adidas.com/us/confirmed
